How to Leverage Software to Build a Marketing Funnel for Your Nonprofit

Video Time: 53 minutes

Marketing for your non-profit can be difficult. It is a highly competitive space trying to break through the noise. Over and over again, in any industry, the same two marketing-related issues arise: “I am not getting enough qualified leads” and “the public isn’t aware of our organization”. For any marketing strategy to work, you need to have the funnel properly designed, the right tools in place, and the ability to track success.

On April 21, 2021, I had the pleasure of being the keynote speaker for NetSquared Toronto to discuss how non-profits can optimize their marketing funnel leveraging software. If you feel this can be of value to you, watch the video below.